PROMOTIONS TO ATTRACT PROFESSIONAL VISITORS  
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With the support of respective Industry Associations including KHRA, BAKE, South Kerala Hoteliers Forum, Classified & Approved Hotels Association of Kerala, Kerala Houseboat Owners Association & Department of Tourism, visitor promotions will be carried out to their members.  
- Strategic target marketing to every major sector of the Hospitality Sector in Kerala  
- Direct Mailing of over 20,000 free invitations to qualified buyers from hotel & bakery sectors.  
- Distribution of over 5,000 personalised invitations covering key important decision makers.  
- Press Ads in Leading Regional Newspapers & Trade Magazines.  
- Promos in Hotels & Resorts throughout Kerala.  
- Road Shows & Presentations to the respective Associations and their members.  
- Internet Marketing & Regular updates of the show on the web.  
     
  WEB PROMOTIONS  
  Indiamart, TradeIndia, HospitalityBiz, Aaharways, Hospxchange & Trade4India our supporting web portals for the event will be promoting the event through their dedicated sites. This will be an effective medium for interested visitors to pre-register as buyers to the exhibition. Links will be established with leading other websites representing the food & hospitality  industry to get a better coverage for the event.